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The new streaming service Disney+ has officially launched in the US. Will it be a real threat to the oldest streaming service, Netflix? A subscription to Disney+ includes access to 100s of videos on-demand (VOD) including Disney TV shows and films, National Geographic productions, Pixar and Marvel films as well what is being considered its biggest ‘star’ — the entire Star Wars franchise.
A subscription costs US$6.99/month, or US$69.99/year, which is US$13.89 cheaper than paying by the month. Is that enough to justify its cost? For many Disney fans, the response is a resounding ‘YES!’ For others, it seems like a lot to pay for what appears to be a finite amount of content. They have sweetened the deal by offering a bundle that includes Disney+, ESPN+ (the all-sports network) and Hulu (a Disney-owned version of Netflix). This costs US$12.88/month.
The jury is still out as to whether the amount is justified for what seems to be very limited content. The service will launch in France and the UK in early 2020. The expected price for France is 7.49 EUR* and 6.99 GBP** for the UK.
With so many VOD options already, how will another one impact the industry? No one can say definitively yet, but don’t discount the power of Disney magic!
*EUR =euros **GBP = British pounds
to launch = (ici) lancer
subscription = un abonnement
threat = une menace
to include = inclure
to be cheaper than = être moins cher que
to be enough = (ici) suffire
resounding = retentissant
to sweeten the deal = adoucir l’accord
owned (to be owned by) = appartenir
the jury is still out = on ne peut encore rien dire
as to whether = quant à
expected = attendu
to impact = affecter